BILL HISS
Our Founder, Bill Hiss, exemplified “the greatest generation.” Born in 1924, he joined the U.S. Navy and served in the Pacific during WWII. Bill went on to establish Better Engineering (BE) in 1960 with the invention of the patented “Torque Converter Flusher,” used by transmission shops to clean torque converters during rebuilding. Bill was the father of three, a community activist, and the patriarch of Better Engineering until his death in 2000.
Bill’s children, Keith Hiss and Denise Hussar, followed in his footsteps and are the second-generation owners of the company. Keith succeeded his father as president and general manager, and took Better Engineering to a completely new level. Under his direction, we became one of the first manufacturers of automated, aqueous-based parts cleaning systems. Three of Bill’s grandchildren later joined the company, continuing the legacy Bill began 60 years before.