BE’s New Logo

Better Engineering Grey and Blue Logo

We are excited to announce the launch of a new logo as part of the ongoing evolution of our brand. You’ll see our new logo anywhere we’re out in public, like our website, Facebook, and Twitter; very soon, you’ll see it on our machines as well. We believe the new look better matches who we have become since we opened our doors in 1960. Since our first logo, we have featured a gear wheel with a water-focused background. But we have grown quite a bit, and we felt the gear wheel limited us. Today, BE serves virtually every industry from food, pharma, and beverage to manufacturing, aerospace, and more.

We manufacture a broad range of machines from compact, single-stage systems to complex systems with automation integration. We hope our new logo reflects our growth and symbolizes our dynamic future. Our new mark is sleek, clean, and inclusive of all industries we serve.  We know that every industry and every company requires unique, innovative solutions, and we look forward to continuing to serve our customers for many years to come.



60 Years Experience


BE develops innovative solutions to build critical automated cleaning systems for virtually every industry.

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